A young woman in a warehouse filled with Funko Pop figurines is smiling and holding a toy box, with her yellow phone attached to a phone holder.

Seller Resources

Find sources to elevate your shows, no matter what stage your business is in.

Brand Guidelines

New Brand Guidelines!

Our brand guidelines provide a framework for maintaining consistency and uniformity across all uses of Whatnot's visual and written communication. Adhering to our brand guidelines helps us presents a cohesive and recognizable image, reinforces brand recognition and building a strong, cohesive brand identity.

Use these brand guidelines if placing the Whatnot brand on your marketing materials.

Please do not deviate from what is stated in the brand guidelines.

Smartphone displaying the Instagram profile of Whatnot, with a yellow banner and an image of a woman holding a plant in a store environment.

Design Resources

Social Media templates

Use our category specific social assets or create a personalize asset by adding your own photo. Save and share on your socials!

A smartphone displaying a webpage with the headline 'Holiday prep goes live' and a woman in a plant nursery holding a plant.

Thumbnail Guidelines and best practices

Learn best practices for designing your thumbnails and check for safe zones on your thumbnails before uploading.

Marketing Resources

Whatnot Events Handbook

Top tips, tricks, and strategies from experienced sellers to help you take advantage of the buyer surge during Whatnot events and campaigns.